Shirt Sponsorship Deals in English Premier League Football

Money means power and that power rules everywhere! These days, the size of a club is a great indicator of its financial muscle power. The growing ambition of the clubs is not only limited to accomplishment in the on-pitch competitions but can also be sensed right in the boardroom. In this article, we will discuss about some recent and staggering shirt sponsorship deals by the PL sides as well as increase in income due to such deals in the most popular European leagues. Let us start with this League title defender Chelsea.

They agreed a 5-year shirt sponsorship deal worth £200m with Japanese giants Yokohama Rubber last year. It needs to be put here that the Blues won the Premier League crown during 2014/15 season under then manager Jose Mourinho. Manchester United are a high-spending club and cannot be far behind. They had a £53 million deal signed with car company Chevrolet in 2013. It is a 7-year contract with the American company.

Arsenal has already a deal with Emirates, which also includes naming rights of their stadium. Their home ground is now known as the Emirates Stadium. The figures of these deals clearly show that English Premier League football is now flooded with money from the foreign investors.

Shirt Sponsorship Deals – A Comparative Study

If we consider 20 PL sides, the total amount of such deals will be £220 million/year. Let us now do some comparison with other leagues. There are 18 clubs in German PL or Bundesliga. Their total deal amounts to around £101 million/year and the figure is less than half of what the clubs in the EPL receive.

REPUCOM.NET is known for their coverage of commercial aspect of sports industry. They have monitored and researched on the shirt sponsorship deals across top 6 leagues in Europe. According to their recent survey, foreign investment in form of these deals in the top leagues has jumped by 20%. It has increased most in English and Spain leagues – in the region of 30% since the last term.

The clubs in the top 6 European Leagues generated €687 million from the sponsorship deals for jersey. It was a sharp 20% increase from €570 million that was generated during 2013/14 season. The biggest increase took place in English Premier League football as it has increased by 36% than what they received last season from the deals. The cosmic Chevrolet deal by Manchester United played a big role in larger leap of income generated in this big League.

La Liga experienced an increase by 30% whereas Serie A saw an increase in the region of 21%.

Conclusions

The first-division clubs across the major leagues in Europe receive a whopping amount of money from the sponsorship deals for the players’ jersey. Many of them also have kits deals with the foreign companies but the main source of their income is shirt sponsorship contract. These deals benefit those companies by earning them attention worldwide and from a larger cluster of consumers.

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What Are the Qualities of a Football Team Striker?

Every team is like a useless pack of cards if there are no good strikers because you can’t win a match without scoring goals and you can’t score goals without having potent strikers. The question then is who is a striker? And what are the qualities of a good striker?

A striker is a football player whose responsibility is to score goals. This simply means that if a striker cannot score goals then he should not be in the team in the first place.

Now, let’s look at the qualities of a good striker or forward. A good striker should have a clear vision just like a good goalkeeper. A good striker should be able to convert any chance to a goal. But he cannot just take his chances if he cannot see very well.

A good striker should have speed. This is where counter attack comes into play. If the strikers in a team lack speed then counter attacks become useless. If you take a look at Spanish, Argentine and Brazilian national teams you will appreciate the value of speed to any striker. Spanish, Argentine and Brazilian teams are so good at counter attacks simply because they have strikers that can move with the ball so fast.

A good striker should have what I call «goal sense». This simply means that he or she should know when to use the head or leg. He or she should know when to tap in the ball. He or she should know when to pass the ball to another player that is better positioned to score the goal. He or she should also know when to be selfish with the ball.

A good striker should have inner strength, vigor, stamina, or energy. He or she should be able to surmount any kind of opposition once he or she is with the ball. Great strikers of our time such as Samuel Eto’o Fils of Cameroon and FC Barcelona of Spain, Didier Drogba of Ivory Coast and Chelsea FC of England and Wayne Rooney of England and Manchester United of England are some graphic examples of strikers that have the much needed strength.

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Chelsea head coach Thomas Tuchel has admitted that vaccination status has become a consideration for him when contemplating new signings.

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Umtiti Heads France Into Final

Samuel Umtiti’s 51st-minute header sent an impressive France into the World Cup final with a 1-0 win over Belgium in an absorbing first semi-final on Tuesday.

Didier Deschamps’ side will face England or Croatia in Moscow on Sunday as the French look to lift the trophy for the second time following their triumph on home soil in 1998.

In an enthralling tactical match, it was once again a set-piece that proved decisive with Umtiti’s near-post header from an Antoine Griezmann corner settling matters.

Belgium took early control of midfield with France content to sit deep and eliminate the threat of counter-attacks from Eden Hazard and Kevin de Bruyne.

But it was by no means a purely negative approach as the French offered their own danger on the break, perfectly illustrated when Paul Pogba’s delivery sent Kylian Mbappe racing towards goal and Belgium were thankful their keeper Thibaut Courtois was alert to snuff out the danger.

The first real opening came in the 16th minute when De Bruyne hooked the ball into the path of Hazard whose shot was just wide of Huge Lloris’s far post.

Hazard was dangerous again moments later when he cut in from the left and unleashed a rasping drive which clipped off the back of Raphael Varane and just over the bar.

From a Belgium corner, Toby Alderweireld tested Lloris with a smart shot on the turn but as the half progressed France began to create more.

Olivier Giroud flashed a header just wide and Mbappe set up Benjamin Pavard whose low shot was kept out by the outstretched leg of Courtois.

It was a fascinating first half and all that was missing was a goal but one came soon after the break.

From Griezmann’s corner, Umtiti beat Marouane Fellaini at the near post and powered a header home to put France ahead.

Fellaini flashed a header just wide and Axel Witsel forced a good save out of Lloris as Belgium pushed forward for an equaliser and France hung on in six minutes of stoppage time to book their place in the final.

France coach Didier Deschamps hailed the character of his young team after they beat Belgium 1-0 on Tuesday to set up a World Cup final against either England or Croatia in Moscow.

Samuel Umtiti’s 51st-minute header at St Petersburg Stadium sent the French into the final, where they will be seeking their second win since 1998 – when Deschamps captained them on home soil.

«It was exceptional,» Deschamps said in a pitchside interview.

«I’m very happy for my players, we showed character and the right mentality, it was very hard for us tonight. We worked hard defensively.

«We had to take advantage a bit more in the counter attacks, but congratulations to my players and my staff. I feel very proud for my group,» said Deschamps, who is aiming to join Germany’s Franz Beckenbauer and Brazil’s Mario Zagallo as the only men to have won the World Cup as both a player and a manager.

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Football and Violence – Football Or Fireball?

Recently concluded Euro 2008 was widely covered in the international media, but there was another news that attracted lesser coverage and readers. Spain’s Euro 2008 football victory party turned sour when one fan died and nearly 100 suffered injuries during wild celebrations in Madrid.

The victim, a 40-year-old man, was found lying in a pool of blood by street cleaners in the centre of the capital. The initial media reports suggested that he probably suffered a head wound.

After the national team had broken a 44-year spell, Spaniards took to the streets in wild celebrations that lasted well into the following day. Wrapped in Spanish flags fans let off fireworks and honked car horns.

Police tried to stop fans from jumping into the Cibeles fountain, the traditional way to celebrate a football victory and made baton charges to break up isolated rioting in the capital. More than 50 supporters were arrested for acts of vandalism and public disorder. Luckily there was only one reported death.

The game of football has been closely associated with hundreds of death. Many times it was a result of hooliganism or football riots and many times it was an out come of accidents or stampedes or fights among the fans.

Football and violence have been moving closely since many years. In 1314 King Edward II of UK banned football to prevent football related violence. Most of the football playing nations, have witnessed football related deaths from time to time.

In 1968, over 70 people died when crowds attending a football match in Argentina, stampeded after some youths threw burning papers on each others. In 1971, a fight broke out at a match in Brazil, killing four and injuring 1,500.

In 1964, in another football accident more than 300 football fans died and another 500 were injured in Peru in a riot during an Olympic qualifying match between Argentina and Peru.

In June 2006, Germany beat Poland in a world cup finals match, a result that meant Germany qualified for the second round in the finals. The match was marred by violent clashes between German and Polish fans. The police detained over 300 people in Dortmund after clashes broke out. German fans threw chairs, bottles and fireworks at the police. Various groups of German and Polish fans fought with each other in separate clashes. In February 2007 in Saxony, all German lower league matches were cancelled after about 800 fans attacked 300 police officers after a match.

In Turkey, before Galatasaray’s semifinal UEFA cup match with Leeds United A.F.C. in 2000, many fans were stabbed to death following street fights between Turkish and British hooligans.

At the 2006 FIFA world cup in Germany, there were limited incidences of violence, with over 200 preventative arrests. During that time, Police believe that on average each rioter consumed or threw 17 litres of beer.

In more serious situation, police had to protect Libyan fans in the Egypt from missiles being thrown at them by Egypt fans in the tier above them during a match between Egypt and Morocco.

In another football accident 125 people died and hundreds were injured when football fans stampeded at a match in Ghana in 2001. In Johannesburg, South Africa, on 14 January 1991 forty people died when fans surged toward a jammed exit to escape rival brawling fans at a match south west of Johannesburg.

On April 15, 1989 in England, Ninety-five people are killed and at least 200 injured in Britain’s worst sports disaster after a crowd surge crushed packed fans against barriers at the English F.A. Cup semifinal match between Liverpool and Nottingham Forest at the Hillsborough stadium.

In thousands of other cases hundreds of fans were stabbed at various places world wide. Many matches faced cancellation and many clubs paid hefty fines. Public property faced destruction in countless events. All these incidents leave the game with a tarnished image. Now most of the football playing nations, are taking extra security measures for various tournaments. Along with the governments, a lot depends on the fans as well. Only they can help curb such violence. A broader and more liberal outlook among fans is needed to make the sport a sporty affair!

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